Cash2Go as Fintech

Solves for Problems Faced by Most Card Programs

For a card, digital wallet or bank replacement product to be successful and financially viable, it must efficiently and economically acquire customers and maintain a significant customer life cycle.

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Acquisition

Awareness of the Product

Customers see Card2Go signs, videos, brochures in the casino. Cashiers and promotional staff inform and educate.

Frictionless Access to the Product

Customers visit the casino locations on a weekly basis and look to the casino for multiple aspects of entertainment.

Trust of the Brand

Customers routinely exchange money with casino cashiers and share their personal data and allow tax withholdings.

Ease of Registration

Card2Go is issued at the casino, in minutes, by the cashier – swipe gaming card, swipe Card2Go card, activate, hand to customer.

No Barrier to Adoption

Converting to Card2Go is free to the customer and generally requires no additional information to be provided.

Attractive Benefits Motivating Adoption

Card2Go provides many in-casino and out-of-casino benefits – VIP status, special promotions, merchant discounts, etc.

Retention

Zero cost to customer

Card2Go does not charge an activation or monthly fee and only earns revenue based on services provided to the customer.

Ongoing Benefits to Motivate Use

Card2Go enables casinos and Card2Go to deliver coupons, promotions, access to events, and other new and exciting benefits on an ongoing basis, and provides security for casinos and customers by eliminating cash.

Multiple Use Cases to Hedge Against Churn

The addition of multiple accounts – online gaming, transit, etc., plus additional services – bill payment, etc. will keep Card2Go in constant use.

Easy Communication with Customers

The Card2Go mobile app and promotional tool provides Card2Go with in-app communication beyond notices, texts and email.

Status / Community Participation

Inside the casino, Card2Go represents an upscale product. Outside of the casino, Card2Go’s member benefits create a sense of belonging.